I help independent retailers work less, profit more & grow!

Welcome! I’m Kathy cruz, Retail business coach and host of the savvy shopkeeper retail podcast!

Stop spinning your wheels and countless Google searches. If you’ve been looking for answers to questions about running an independently owned retail business, you are in the RIGHT place.

I teach the not-so-fun stuff…
in a simple and easy way!

I know, there’s a ton of information online… and not all of it is easy to understand or applies to retailers like us! So I teach in small bite-sized, easy-to-understand lessons and lead helpful group memberships just for indie retailers.

It’s time to go from unsure and confused to empowered!

Listen to the Savvy Shopkeeper Retail Podcast for free!

Services I offer

I have so much information to share with retailers! This is why I created an online Academy for shopkeepers – it sounds stuffy and formal but this is simply where you’ll find all of my services, retreat registration and any digital products or courses I may offer in the future. Click on the button below to visit the Academy or keep scrolling to learn more.

What Savvy Shopkeepers are Saying

Do you ask yourself,
“What should I post on social media today?”


Coming up with ideas for social media each day can be challenging for shopkeepers. I get it! Get on my weekly newsletter list and grab MY NEW & UPDATED 17+ PAGE LIST OF IDEAS. Once you get the list, print it and use it throughout the year when you’re stuck!

We Support our Handmade Artists

Our online shop supports the makers in the Savvy Shopkeeper community and other handmade artists!
From talented watercolor artists to jewelry designers and everything in between, each product in the Savvy Shopkeeper online shop is designed for retail business owners by fellow retail business owners and made with love.