When I started the Savvy Shopkeeper journey I knew I wanted to help other shop owners – the small boutique store owner who has to do everything and wear all of the hats.
On my about page it says “I look forward to sharing how I’ve been able to help build, market and manage a retail store with my sister—all on a budget.” and I mean that.
It’s not easy being a shop owner. We juggle many tasks. We have to learn MANY skills (because we can’t quite pay others to handle them at first). We need to advertise on a tiny marketing budget. I can go on and on.
So I went on a mission to start sharing what I know and what I’m learning along the way. I also wanted to create a community with the Savvy Shopkeepers Facebook Group.
It’s paying off. I’m honored that I was recently interviewed for an article about social media marketing and even more excited that I was PUBLISHED!
This was really an honor because I know many other retailers who have way more followers than us. But it’s not always about quantity – you can make an impact and you can grow your business with the QUALITY of followers of you have.
North Carolina Retail Merchants Association
I was also contacted by the North Carolina Retail Merchants Association (NCRMA)- they asked if they could share my article on reviewing your year-end numbers and planning for the next year. That was an easy yes!
And my article was recently published in their Retailer publication.
Every state is different, but NCRMA is very involved in the retail community in their state. They provide a slew of resources to their retailers and they help pass retail legislation in their state too.
Click here to read the original article on my website and get your free checklist. It’s not too late to review 2017 and plan for 2018. As a matter of fact, my sister and I are conducting our yearly meeting next week!
It’s been one year since I started this journey. And I’ll admit it was a slow start but I feel like the list of articles I want to write and how much I want to share is endless. Not to mention courses, workshops, and other valuable resources I have in the works. I’m looking forward to 2018!