Small businesses can be tough to run on your own, whether you’re just starting up or well-established, whether you have an online shop or brick-and-mortar store, having trusted resources can make all the difference in being properly educated and not feeling like you’re alone in your business! Savvy Shopkeeper is a resource for small businesses with tips on bootstrapping, marketing, managing, and organizing your business.
Kathy Cruz, founder of The Salvaged Boutique—a home décor boutique—started the business with her sister over four years ago. The endeavor started with a DIY blog, a few social media accounts, and a little determination. It only took Kathy and her sister 18 months of running their little online business to realize they wanted to do something more with it! They signed a lease for their space, and 6 months later, they opened a brick-and-mortar store. That was just the beginning! In October of 2018, they will celebrate their five-year anniversary—with three years under their belts as brick-and-mortar shopkeepers at the time—and their business is completely debt-free!
During this time, Kathy discovered that she has an immense passion for retail business strategy, digital marketing, processes, system implantation, and every aspect of the retail shop business.
Using her experience and expertise from the success she and her sister have shared with their own business, Kathy has set out to teach retail shop owners everything she has learned along her journey and to offer services to help YOU focus on what you love most—YOUR SHOP!
“Savvy Shopkeeper” doesn’t just refer to Kathy and how savvy she is in the retail shop business, but it’s actually about ANYONE who yearns to build a small boutique business of their own! The great part is—she can help people in any part of the country! “Savvy Shopkeeper” refers to current business owners looking to learn more, grow, and reach their potential of being every bit as successful as they dreamed!
Are you a woman who owns a brick and mortar store or an online shop? Do you want to engage with a kind and helpful group of fellow shopkeepers? Join the free Savvy Shopkeepers Facebook Group
Do you have a question for Kathy or want to book her consultation services? Contact Kathy to start the conversation!