Small businesses can be tough to run on your own, whether you’re just starting up or well-established, whether you have an online shop or brick-and-mortar store, having trusted resources can make all the difference in being properly educated and not feeling like you’re alone in your business! Savvy Shopkeeper is a resource for small businesses with tips on finances, marketing, and time management.
Kathy’s Brick & Mortar Journey
Kathy Cruz, founder of The Salvaged Boutique—a home décor boutique—started the business with her sister in 2013. The endeavor started with a DIY blog, a few social media accounts, and a little determination. It only took Kathy and her sister 18 months of running their little online business to realize they wanted to do something more with it! They signed a lease for their space, and 6 months later, they opened a brick-and-mortar store. That was just the beginning! In October of 2018, they will celebrate their five-year anniversary—with three years under their belts as brick-and-mortar shopkeepers —they each work on average 27 hours a week and their business is completely debt-free!
Kathy’s Savvy Shopkeeper Journey
During this time, Kathy discovered that she has an immense passion for retail business strategy, digital marketing, processes, system implantation, and every aspect of the retail shop business.
Using her experience and expertise from the success she and her sister have shared with their own business, Kathy set out to blog about what she learned on her journey. She now offers products and services to help YOU focus on what you love most—YOUR SHOP AND CREATIVITY!
“Savvy Shopkeeper” doesn’t just refer to Kathy or how savvy she is in the retail shop business, but it’s actually about ANYONE who yearns to build a small boutique business of their own! “Savvy Shopkeeper” refers to shop owners looking to learn more, grow, and reach their potential of being every bit as successful as they dreamed!
Join the Savvy Shopkeepers Facebook Group
Are you a woman who owns a brick and mortar store or an online shop? Do you want to engage with a kind and helpful group of fellow shopkeepers? Join the free Savvy Shopkeepers Facebook Group – one of the best resources Kathy has created since launching Savvy Shopkeeper.