Small businesses can be tough to run on your own, whether you’re just starting up or well-established, whether you have an online shop or brick-and-mortar store, having trusted resources can make all the difference in being properly educated and not feeling like you’re alone in your business! Savvy Shopkeeper is a resource for small businesses with tips on finances, marketing, and time management.
Kathy’s Brick & Mortar Journey
Kathy Cruz, founder of The Salvaged Boutique—a home décor boutique—started the business with her sister in 2013. The endeavor started with a DIY blog, a few social media accounts, and a little determination. It only took Kathy and her sister 18 months of running their little online business to realize they wanted to do something more with it!
They signed a lease for their space, and 6 months later, they opened a brick-and-mortar store. That was just the beginning! Kathy and Karen each work on average 27-30 hours a week and their business is completely debt-free!
Kathy’s Savvy Shopkeeper Journey
Once she started her shopkeeping journey, Kathy discovered that she has an immense passion for retail business strategy, digital marketing, processes, system implementation, and more.
Using her experience and expertise from the success she and her sister have shared with their own business, Kathy set out to blog about what she learned on her journey. She now leads a Mastermind Group for Retailers and One-on-One Coaching to help YOU focus on YOUR SHOP, yet still have time for other things you love.
“Savvy Shopkeeper” doesn’t just refer to Kathy, it’s ANYONE who yearns to build an independent retail business that’s profitable, runs efficiently and doesn’t consume ALL of their time!
Join the Savvy Shopkeepers Facebook Group
Are you an independent retail business owner looking to engage with a kind and helpful group of fellow shopkeepers? Join the free Savvy Shopkeepers Facebook Group – one of the best resources Kathy has created since launching Savvy Shopkeeper.
Do you have a question for Kathy or would you like to request a Media Kit? Contact Kathy to start the conversation!
