Why do you keep seeing messages to shop small and shop local? As the Coronavirus starts to spread across the United States, more businesses are temporarily closing. You are probably noticing many social media posts in your feed asking you to support small and local businesses. I AM a … [Read more...] about A Message About Small Local Businesses
The difference between Faire vs. Tundra Wholesale
The difference between Faire vs. Tundra Wholesale As an independent retail business owner, there was a time when your only option to buy or sell your wholesale products was at in-person market wholesale events like AmericasMart, Las Vegas Market, and Dallas Market. Over the past few years, this … [Read more...] about The difference between Faire vs. Tundra Wholesale
A Social Media and Email Marketing Tool for Retailers {Snap Retail}
Marketing a retail business can be a full-time job alone, right? We spend time managing employees, juggling inventory, making products, bookkeeping, taking care of customers, shipping and so much more. I completely understand when a shopkeeper says they don't have the time to DO IT ALL. That's why I … [Read more...] about A Social Media and Email Marketing Tool for Retailers {Snap Retail}
How To Thrive During the Slow Season in Retail
In my last blog post, I shared some recommendations on how to SURVIVE your slow months. I'm turning that around in this blog post with ways you can THRIVE during the slow season. Here are some tips on how you can get more sales or people in your doors during the slow season: Host a Facebook Live … [Read more...] about How To Thrive During the Slow Season in Retail
How To Survive The Slow Season in Retail
If you ask most independent retailers about a "slow season", you'll see many of them cringe and talk about the "J" months. The J months are January when people are recovering from the holidays or hibernating because of weather, June and July when families are wrapping up the school year and … [Read more...] about How To Survive The Slow Season in Retail
Gamify Your Email Captures to Get More Subscribers
We've all heard the horror stories like "I had a Facebook group of 10,000 members and suddenly my group was gone", or "My friend had an Instagram account with 50,000 followers and lost it all". More disturbing, no one seems to know why this happens. But it's a good reminder to NOT put all your eggs … [Read more...] about Gamify Your Email Captures to Get More Subscribers
