Marketing a retail business can be a full-time job alone, right? We spend time managing employees, juggling inventory, making products, bookkeeping, taking care of customers, shipping and so much more. I completely understand when a shopkeeper says they don't have the time to DO IT ALL. That's why I … [Read more...] about A Social Media and Email Marketing Tool for Retailers {Snap Retail}
How To Thrive During the Slow Season in Retail
In my last blog post, I shared some recommendations on how to SURVIVE your slow months. I'm turning that around in this blog post with ways you can THRIVE during the slow season. Here are some tips on how you can get more sales or people in your doors during the slow season: Host a Facebook Live … [Read more...] about How To Thrive During the Slow Season in Retail
How To Survive The Slow Season in Retail
If you ask most independent retailers about a "slow season", you'll see many of them cringe and talk about the "J" months. The J months are January when people are recovering from the holidays or hibernating because of weather, June and July when families are wrapping up the school year and … [Read more...] about How To Survive The Slow Season in Retail
Gamify Your Email Captures to Get More Subscribers
We've all heard the horror stories like "I had a Facebook group of 10,000 members and suddenly my group was gone", or "My friend had an Instagram account with 50,000 followers and lost it all". More disturbing, no one seems to know why this happens. But it's a good reminder to NOT put all your eggs … [Read more...] about Gamify Your Email Captures to Get More Subscribers
Darice Blog Post Round-Up
In December of 2018, Darice officially announced that I was one of their Business Bloggers. Darice is a wholesale manufacturer of craft and art supplies - their audience is also made up of makers, online shop owners, and retail store owners. Since that announcement I've proudly written a collection … [Read more...] about Darice Blog Post Round-Up
Why I Work from Home One Day Each Week
I became a full-time entrepreneur almost 2 years ago. If I've learned anything, it's that I have to keep myself focused when I work. I co-own The Salvaged Boutique with my sister, Karen. Over the years working with me, she identified that she will focus on one project at a time and that I, on the … [Read more...] about Why I Work from Home One Day Each Week
