It’s easy to get stuck in autopilot when we’re marketing our indie retail businesses, especially when we’ve heard the same marketing “rules” over and over again! One of the most common rules you’ll hear is to focus 80 percent of your social media content on engaging or educational content, and the other 20 percent on…
I’m hosting a FREE masterclass on Monday, June 27, 2022, at 2 PM EST to help you create a cash flow management system! Masterclass attendees will receive a helpful 10-point checklist to guide them through improving their cash flow systems. You can register now at https://www.savvyshopkeeper.com/cashflow. I’m hosting this masterclass for two reasons: 1. There’s…
I’m excited to bring you a new intermittent series called Shopkeeper Guest Interviews. Many talented store owners in our Master Shopkeepers and Shopkeeper’s Lab groups have different experiences, knowledge, and perspectives than me—and I want to share their ideas with you. Today’s guests are Dani and Tim Martin. They’re the owners of The Cotton Shed…
Recently, I was on my weekly email newsletter zoom call with one of my team members, Sam. Sam is the owner of Heck Studios, and we’ve been working together for over a year. Sam hired me for coaching, and I hired her for her design talent. After her coaching ended, we continued to work together…
While many of us turn to the internet when we have a specific business-related question, books are a way to go deeper on the more abstract ideas we grapple with as business owners. That’s why I’m sharing 8 books I’ve found valuable and helpful along my entrepreneurial journey. Unfortunately, none of these are retail-specific books….
Since the COVID-19 pandemic started, I have… experienced fear with shopkeepers encouraged shopkeepers cried with many shopkeepers And I’ve experienced these emotions myself, along with many others. After deciding to close our store temporarily, the first two weeks were incredibly difficult. It was an adjustment at home and professionally. My intention is not to be…