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Ep. 142 Ten Characteristics of the Retail CEO
Podcast

Ep. 142 Ten Characteristics of the Retail CEO

Earlier this year, I launched the Savvy Shopkeeper Quiz. After taking the quiz, you’ll know what stage of your shopkeeping journey you’re in and get a few free resources hand-picked with shopkeepers like you in mind. It’s beneficial for shopkeepers to understand WHERE they are on their journey, and the quiz gives shopkeepers that clarity! …

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Ep. 141 Poor Planning Polly (An Excerpt From The 2022 Savvy Shopkeeper Retreat!)
Podcast

Ep. 141 Poor Planning Polly (An Excerpt From The 2022 Savvy Shopkeeper Retreat!)

The 2022 Savvy Shopkeeper Retreat is over, and I have SO much to share with you! I’ve only been home a few days, and I’m still processing all of the magical moments from this year’s retreat at Frügthaven Farm. One thing I am ready to share with you, though, is a recap of my presentation…

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Ep. 140 A Plan(ner) is a Commitment to YOU
Podcast

Ep. 140 A Plan(ner) is a Commitment to YOU

Finding a planner that meets the needs of independent retailers has been a struggle for far too long. I’ve heard countless shopkeepers tell me that they’ve tried planners only to find out they don’t offer what they need…and then the planner ends up in the garbage, with both money and paper wasted.  I get it….

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Ep. 139 Five Things Independent Retailers Aren’t Taught About Planning
Podcast

Ep. 139 Five Things Independent Retailers Aren’t Taught About Planning

When your store is brand new (or still just a dream!), it’s challenging to think about the future because you’re focused on the now. So many Aspiring Retailers and Savvy Starters don’t even consider planning. Not only is there not a great source of information on how to plan, but shopkeepers in these stages are…

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Ep. 138 Six Reasons I Switched From Paper to Digital Notes
Podcast

Ep. 138 Six Reasons I Switched From Paper to Digital Notes

I can’t tell you how many times I’ve said just grab a “good old pen and paper” on the podcast. Not only am I a fan of getting things out of my head, but I’m also a fan of writing things down, so I don’t forget them. I love to-do lists, strategizing, and planning and…

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Ep. 137 Find the Joy With Julie Wurr of Heart ‘N Home
Podcast

Ep. 137 Find the Joy With Julie Wurr of Heart ‘N Home

Julie had always loved to craft as a hobby. After the loss of her newborn son, Julie needed something to do with her hands—and from there, her business bloomed. Now, with 25 years of retail business ownership under her belt, Julie’s business is blooming once again. Attending the 2021 Savvy Shopkeeper Retreat changed Julie’s perspective…

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Hey! It is nice to meet you!

My name is Kathy Cruz! I’m a fellow retail business owner and Retail Coach.  My journey into retail started in 2013 when I launched a creative DIY blog with my sister.  We grew from a blog to a brick and mortar home decor store in 2 years.

During this time, I took my deep passion for learning all-things-retail and launched a second blog, Savvy Shopkeeper so I could help other retailers just like me.

The Savvy Shopkeeper blog has also taken a journey.  From a blog to a podcast and an online Academy just for retailers.

I’m on a mission to help independent retail business owners work less, profit more and grow! I’m glad you’re here and hope you find the information I share helpful.


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160. Surround Yourself With Big Thinkers and Action Takers - Savvy Shopkeeper Retail Podcast

The people you surround yourself with constantly influence everything you do, from the clothing you wear to how you run your business to what beliefs you hold!  And while you can counteract some of this subconscious conditioning with your thoughts, it’s hard to do that if you don’t recognize the types of people you surround yourself with in the first place.  In today’s episode, I’m sharing a bit of my backstory, the limiting beliefs I’ve overcome, and how changing the types of people I surround myself with has made a world of difference in my life. For show notes, including links to anything mentioned in this episode, visit www.savvyshopkeeper.com/episode160. Learn more about Kathy Cruz and Savvy Shopkeeper at Savvy Shopkeeper Follow Kathy on Instagram (@savvyshopkeeper) 
  1. 160. Surround Yourself With Big Thinkers and Action Takers 14:02
  2. 159. When Old Habits Lead To Burnout 20:28
  3. 158. My First Las Vegas Market Visit & What I Learned 24:29
  4. Bonus episode: Updates + Save the Date! 21:57
  5. 157. Do It For You With Anne Vagasky of Peachtree Street 31:31
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  • 2023 Virtual Conference
  • Group Program
  • Podcast
  • Speaking
  • Retail Marketing Ebook
  • Free Resources
    • Which Shopkeeper Stage are you in?
    • Tools of the Trade
    • 100+ Social Media Ideas