Ep. 197 The Shopkeeper’s Marketplace: A Post-Black-Friday Sale Event

The Savvy Shopkeeper online shop has been revamped, renamed…and is relaunching with a Post-Black-Friday sale event! Meet The Shopkeeper’s Marketplace: an online shop just for indie retailers. 

Full of useful digital products, merch, and swag, it’s the perfect spot for indie retail store owners to find products made just for them.

Read on to learn why I’m relaunching the shop, what you’ll find inside The Shopkeeper’s Marketplace, and all the details about the special Post-Black-Friday Sale Event. 


Years ago, Savvy Shopkeeper had a little online shop. I ended up letting it go over time, partially because I didn’t have a thoughtfully curated collection of products. 

But at heart, I’m a retailer. Whether it’s brick and mortar or online, I have a love of serving through a shop.

So, I’m happy to share that the Savvy Shopkeeper online shop is back! We’re calling it The Shopkeeper’s Marketplace. It’s where all of you, retail business owners, can shop! 

Shopkeeper’s Marketplace

What You’ll Find in The Shopkeeper’s Marketplace

One reason I’m bringing the shop back is that I now have a visually appealing shop page design that’s easy to browse. The Shopkeeper’s Marketplace is organized by category.

Category #1: Digital Products 

These items won’t get shipped to you as there’s no physical item to send. Instead, you’ll receive access to them via email. Here are some of the digital products available to you in the shop:

Canva Templates

Two Canva templates are already available in The Shopkeeper’s Marketplace

The first is the Annual Store Report you can share with your customers and followers.

The second is a Holiday Gift Guide template to help you feature your products, workshops, events, and more. This beautiful design can be customized with your branding, images, and colors—you don’t have to build it from scratch!

Ebooks and Workbooks

These are PDF files that you can save, download, and either print or upload to your digital note-taking apps. 

One example of this is my Marketing Strategies Ebook for store owners. It will help you get more foot traffic AND online traffic! 

The Savvy Shopkeeper Digital Planner is in this category, too. And if you’ve been wanting the planner, now’s the time—it’s $25 off the regular price! 

The NEW Plan Your Best Holiday Season Yet Workbook for 2024 is also available! The workbook is all new, with more pages added for 2024 planning. It will help you plan and prepare for Q4 like never before.

Category #2: Physical Products

What do kids call it these days? Merch, swag! 

There are stickers, tumblers, totes, mini pillows, candles, prints, and more. Some are limited edition items and might sell out fast during this Post-Black-Friday event. 

All physical products ship for FREE in the continental US.

Category #3: Courses and Challenges

These aren’t available yet, but they will be soon! 

Shopkeeper’s Marketplace

Shop The Shopkeeper’s Marketplace Post-Black-Friday Event

Retail store owners are SO busy leading up to Small Business Saturday weekend. I also know your inboxes were flooded with Black Friday deals last week! I intentionally waited to launch The Shopkeeper’s Marketplace until AFTER the dust settled.

Everything in The Shopkeeper’s Marketplace is ON SALE to celebrate this launch! Some are limited in quantity and will sell out. I won’t be restocking a select few, so the early bird gets the worm! 

Everything is currently discounted for this special launch. The deals end on Monday, December 4, 2023, at 4 PM EST.

Two things to note about The Shopkeeper’s Marketplace and the Post-Black-Friday sale:

1) All of the physical products in the shop are designed by, printed by, or handmade by small business owners. Many are in the Savvy Shopkeeper community!

If you’re a maker and have a fun product you think would be a great fit for The Shopkeeper’s Marketplace, please DM me on Instagram.

2) For every $25 spent before tax and shipping during the Post-Black-Friday promotion, I will donate $5 to the Savvy Support Fund (which will be getting renamed soon). 

The Savvy Support Fund is how I have sent four shopkeepers to the Savvy Shopkeeper Retreat on full or partial scholarships. The fund has gifted utility grants to store owners during the pandemic, sent multiple shopkeepers to other helpful business conferences, and supported store owners at times of extreme need.

The Marketplace for Shopkeepers, by Savvy Shopkeeper

I’m excited to launch this shop FOR shopkeepers—we don’t have shops just for us, you know?! I’m also glad to destock some items so I can make room for some new items. Most of all, I’m thrilled to give back to the Savvy Support Fund, which means a TON to me.

Shop the sale at The Shopkeeper’s Marketplace through December 4, 2023, at 4 PM EST!

Resources

Timestamps

  • [02:45] What You’ll Find in The Shopkeeper’s Marketplace
  • [09:14] Shop The Shopkeeper’s Marketplace Post-Black-Friday Event
  • [13:02] The Marketplace for Shopkeepers, by Savvy Shopkeeper

Connect With Kathy

Kathy Cruz is a brick and mortar store owner and retail coach. She helps shopkeepers work less, profit more, and grow their brick and mortar businesses through her podcast, quiz, and retail coaching mastermind.
Website: www.savvyshopkeeper.com  |  Instagram: @savvyshopkeeper

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