Ep. 3 Instagram Blueprint for Retailers

Shopkeeper Stories with Jessica of Bee Joyful Shopkeeper Stories are back! We’re kicking off this round with Jessica Thompson, owner of Bee Joyful in Kalamazoo, Michigan. Jessica started her journey as a maker with just one product: reusable beeswax food wraps. After several years of showing at markets and selling at a monthly community event,…

While many of us turn to the internet when we have a specific business-related question, books are a way to go deeper on the more abstract ideas we grapple with as business owners. That’s why I’m sharing 8 books I’ve found valuable and helpful along my entrepreneurial journey.  Unfortunately, none of these are retail-specific books….

Choosing a point-of-sale (POS) system is one of the first and most impactful decisions that Aspiring Shopkeepers and Savvy Starters make. If you’re debating over Square versus Shopify for your brick-and-mortar store, this post should help you make an informed decision.  The Two Most Popular POS Systems for Indie Retailers: Square Versus Shopify Your POS…

We recently had the first Savvy Shopkeeper Retreat, and it was such a special and magical weekend. It was even better than I imagined! Shopkeeper Shoutout: April Petersen of Frügthaven Farm Our Shopkeeper Shoutout for this episode goes to April Petersen and her husband, Mike. They’re the owners of Frügthaven Farm in Greenville, Michigan, where…

Let’s Talk About the Mess in Our Retail Stores It’s a time of transition for retail shopkeepers. Some shops have reopened, while others are indefinitely closed. Some are even in-between, with appointment-only shopping, curbside pickup, or a transition to an online storefront. It’s an unusual time to be a business owner.  How COVID Has Made…