Ep. 35 Shopkeeper Stories with Taylor of The Turquoise Top Hat

Shopkeepers, and probably many small business owners, are feeling lonely. Trying to run a small business during a pandemic is no joke! I want all shopkeepers to know that they are not alone in their feelings about this difficult year. Recently, I asked members of Master Shopkeepers what they missed in 2020. Some of what…

While I was on my much-delayed honeymoon vacation (2 ½ years later), the Savvy Shopkeeper Retail Podcast hit 100,000 downloads! I want to say thank you. Thank you for listening, for sending me messages, for supporting the podcast by leaving ratings and reviews, for cheering me on, for appreciating the episodes, for noticing when I…

Recently, I was on my weekly email newsletter zoom call with one of my team members, Sam. Sam is the owner of Heck Studios, and we’ve been working together for over a year. Sam hired me for coaching, and I hired her for her design talent. After her coaching ended, we continued to work together…

In episode 2 of the Savvy Shopkeeper Retail podcast, I want retailers to have eyes wide open about this topic. If you have a salary goal as a retail store owner, use my sales to salary calculator to determine what you may need to generate in retail sales in order to hit your goal. Retail…

Simply put, the more engagement you get on your posts, the more social media visibility you gain. In this episode, I  will go over: How to measure your engagement rate on social media and some of the tools that can help you do this Getting to know your customers, and how to leverage that info 5…

Recently, one of my private coaching clients mentioned that she felt like she had to run her social media the way she’d been taught in a course.  As we talked about this belief, she came to realize that 1) many of her customers don’t even come from social media, so she didn’t need to focus…