american express Archives • Savvy Shopkeeper

How to Stand Out on Small Business Saturday!

Market the heck out of your shop NOW before Small Business Saturday comes along. Want the most successful Small Business Saturday sales day ever? Don’t wait any longer, start promoting it today! Here’s a checklist of things you can do (Note – many of these ideas could also apply to promoting Black Friday or Cyber…

General Business | Social Media & Marketing

Get free American Express Small Business Saturday Marketing Materials

American Express Small Business Saturday Let me just start by saying this is NOT a sponsored post. I simply believe in the power of the American Express Small Business Saturday initiative. “For Communities to thrive, small businesses need to thrive.” American Express started #smallbizsat in 2010 as a day to help small businesses get more customers…

My name is Kathy Cruz! I’m a fellow retail business owner and Retail Coach. My journey into retail started in 2013 when I launched a creative DIY blog with my sister. We grew from a blog to a brick and mortar home decor store in 2 years.

During this time, I took my deep passion for learning all-things-retail and launched a second blog, Savvy Shopkeeper so I could help other retailers just like me.

The Savvy Shopkeeper blog has also taken a journey. From a blog to a podcast and an online Academy just for retailers.

I’m on a mission to help independent retail business owners work less, profit more and grow! I’m glad you’re here and hope you find the information I share helpful.

188. How To Sell Using Your Window Display When Your Store is Closed: QR Code Tutorial for Brick and Mortar Stores - Savvy Shopkeeper Retail Podcast

Did you know you can sell from your window display, even when your store is closed? In today’s episode, I’m sharing my QR code tutorial for brick and mortar stores. This is a fun way to make your window display attract potential customers, provide them with product information, and even drive them to your online shop! For show notes, including a link to get the tutorial and template I mentioned in this episode, visit www.savvyshopkeeper.com/episode188. Learn more about Kathy Cruz and Savvy Shopkeeper at Savvy Shopkeeper Follow Kathy on Instagram (@savvyshopkeeper)