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A Solution to “I can’t afford to hire help.”
General Business

A Solution to “I can’t afford to hire help.”

You’re at a crossroads. You’re working many hours. Your retail store or online shop are doing well, but you are making just enough to pay yourself. You aren’t sure if you’ll get a return on your investment if you hire help. I completely get it. My sister and I were almost one year into running our home…

Read More A Solution to “I can’t afford to hire help.”Continue

Hey! It is nice to meet you!

My name is Kathy Cruz! I’m a fellow retail business owner and Retail Coach.  My journey into retail started in 2013 when I launched a creative DIY blog with my sister.  We grew from a blog to a brick and mortar home decor store in 2 years.

During this time, I took my deep passion for learning all-things-retail and launched a second blog, Savvy Shopkeeper so I could help other retailers just like me.

The Savvy Shopkeeper blog has also taken a journey.  From a blog to a podcast and an online Academy just for retailers.

I’m on a mission to help independent retail business owners work less, profit more and grow! I’m glad you’re here and hope you find the information I share helpful.


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160. Surround Yourself With Big Thinkers and Action Takers - Savvy Shopkeeper Retail Podcast

The people you surround yourself with constantly influence everything you do, from the clothing you wear to how you run your business to what beliefs you hold!  And while you can counteract some of this subconscious conditioning with your thoughts, it’s hard to do that if you don’t recognize the types of people you surround yourself with in the first place.  In today’s episode, I’m sharing a bit of my backstory, the limiting beliefs I’ve overcome, and how changing the types of people I surround myself with has made a world of difference in my life. For show notes, including links to anything mentioned in this episode, visit www.savvyshopkeeper.com/episode160. Learn more about Kathy Cruz and Savvy Shopkeeper at Savvy Shopkeeper Follow Kathy on Instagram (@savvyshopkeeper) 
  1. 160. Surround Yourself With Big Thinkers and Action Takers 14:02
  2. 159. When Old Habits Lead To Burnout 20:28
  3. 158. My First Las Vegas Market Visit & What I Learned 24:29
  4. Bonus episode: Updates + Save the Date! 21:57
  5. 157. Do It For You With Anne Vagasky of Peachtree Street 31:31
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  • 2023 Virtual Conference
  • Group Program
  • Podcast
  • Speaking
  • Retail Marketing Ebook
  • Free Resources
    • Which Shopkeeper Stage are you in?
    • Tools of the Trade
    • 100+ Social Media Ideas