In my last blog post, I shared some recommendations on how to SURVIVE your slow months. I’m turning that around in this blog post with ways you can THRIVE during the slow season. Here are some tips on how you can get more sales or people in your doors during the slow season: Host a…
I wrote my first blog post for Savvy Shopkeeper 2 years ago. I can’t believe it! My journey started very slowly. At the time, I was juggling a small family, a demanding full-time job, and running the store I co-own with my sister (I exhaust myself just typing this out). Even with all of that…
Spring is around the corner and it’s almost Market season! My sister and I now participate in only one outdoor Market event each year, but we’ve participated in several over the past few years. We’ve learned a lot along the way. Inventory might consume your mind, but you need to think about all of the…
The topic of pricing comes up often with retail store owners. Whether you own a brick and mortar store or an online shop, if you’re buying wholesale and reselling the goods in your shop, pricing is an important aspect of your business. I often find that shop owners think that pricing is a one-size-fits-all strategy,…
Making a good first impression is important. If you have a decent following on Facebook, you may want to think about your Facebook Messenger strategy. When a customer sends you a message on Facebook, have you thought about the journey you can take them on once they visit your page or have a question for…
Retail store owners and booth vendors are always looking for eye-catching displays and signage that will bring more customers into their shops and booths. The SHOP sign is a clever play on the classic red and white traffic STOP sign. Boutique Decor & More makes these SHOP signs in a variety of colors. You can…